BSc CSIT · Semester VIII
International Business Management syllabus
Official TU syllabus for International Business Management (MGT488): 8 units, 47 topics, 3 credit hours. Every unit links to its notes and solved questions.
1
Globalization and International Business
8h · 8 Q- Concept of domestic, international and global business
- Opportunities and challenges of IB
- Globalization: Concept and drivers
- Types of globalization: economic, cultural, political, environmental, production, market
- International Business Environment: Economic, demographic, cultural and political-legal environment
- Globalization debate: positive and negative impact
2
Global Economy and Regional Economy
6h · 10 Q- Global economy: concept, features and structures
- Changing demographics of global business
- MNCs: Concept, types, structures, strategies, and problems
- Global economic integration: WTO (Origin, goals, structure, and functions)
- Regional economic integration levels: preferential trading, free trade areas, customs union, common market, economic union, and political union
- International Economic Organizations: WTO, UNCTAD, World Bank, IMF EU, NAFTA, SAFTA, BIMSTEC (Origin, goals and structure)
3
National Differences in Socio-cultural Environment
3h · 4 Q- Socio-cultural implication on IB
- Cultural differences: Determinants of culture: Awareness, values, norms, communication, language and religion
- Dealing with cultural differences
4
National Differences in Political Environment
3h · 4 Q- Political systems: Democracy & totalitarian spectrum
- Business-government relations
- Political risk: concept and types
- Impact of political environment on international business
- Implications of legal systems in business
- Intellectual property rights
5
National Differences in Economic Environment
3h · 3 Q- Economic system: market, command, mixed
- Determinants of economic development: Inflation, Income (GDP, per capita income nominal & PPP, HDI)
- Level of economic development: developed, developing, and emerging economies (World Bank's Criteria)
6
International Financial Environment
8h · 6 Q- Foreign exchange markets
- Spot market
- Spot rate quotations
- Bid-ask spreads
- Trading in spot markets
- Cross exchange rates
- Forward markets
- Forward rate
- Long and short forward positions
- Forwards premium and discount
- Arbitrage, Hedging and Speculation
- Types of exchange rate systems: fixed and floating, soft peg, crawling peg, free float, managed float
- Factors affecting exchange rate: relative inflation rates, interest rates, relative interest rates, relative income levels, government controls, expectations
- Mode of payment in international trade
7
Strategies for IB
6h · 5 Q- International strategic management: Concept and importance
- Modes of entry into a foreign market: Export and import
- Strategic alliances: equity based (wholly owned subsidiaries, acquisition, greenfield venture, equity alliances, joint venture) and contractual based (licensing, franchising, turnkey operations, BOT, management contract)
- FDI & portfolio investment: benefits and drawbacks
8
Functional Management and Operation of IB
8h · 5 Q- Polycentric, ethnocentric, regiocentric and geocentric approach in functional management of IB
- Global marketing strategies: Product strategy, distribution strategy, promotion strategy, pricing strategy
- Global production strategies: location, outsourcing, managing global supply chain
- Global finance strategies: sources of fund, tax practices, tax haven
- Global human resource management strategies: Staffing policy, expatriate management, compensation, cultivating global mindsets
Textbooks and references
- Cavusgil S.T., Knight G. and Riesenberger J. (2017). International Business. Fourth Edition. England: Pearson Education Limited.
- Hill, Charles and Hult, Tomas. (2019). International Business. Twelfth Edition. New York: McGraw Hill Education.
- Daniel J.D., Radebaugh L.H., Sullivan D.P. (2015). International business. Fifteenth Edition. England: Pearson Education Limited.
- Rugman A.M. and Collinson, S. (2012). International business. Sixth Edution. England: Pearson Education Limited.
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